The AI Hype had been raising my remaining hair from around 2022 until late 2024. Since January, I’ve stopped giving it that privilege. These days, both my hair and my blood pressure are flatlined—and the narratives people are hyping and arguing over? They’re less sci-fi and more like tragicomic headlines straight out of The Onion.
Industry secrets. Sans the fluff
Essays
Zero clicks - zero problem: Navigating the landscape of shifting web traffic
This article unpacks the forces behind the possible web traffic decline, including Google’s strategic pivot to retaining users within its ecosystem, the explosion of AI-generated answers, and the growing complexity of user intent. More importantly, we’ll explore how businesses can adapt to these changes without losing their competitive edge.
You are reading: Everything everywhere all at once
For the first time, I was on the MIXX awards jury – so here are some interesting observations I picked up along the way.
Last friday, I had the privilege of closing out Weblica 2025 as the final speaker of the day. For those unfamiliar, Weblica is a respected regional web technology conference held in Croatia's picturesque Međimurje region. As someone who typically works behind the scenes on conferences, doing video production and live streaming, stepping onto the stage at 6:30 PM to deliver my presentation was both exhilarating and nerve-wracking.
As part of the Girls in Digital Week initiative, we recently collaborated with Profil Klett to host an inspiring Woobinar featuring our talented female colleagues. This special episode brought together BD Lana, designer Martina, and programmer Patricija, along with Monika from Profil Klett Hrvatska, to discuss the realities of being women in the tech industry.
Catch the vibrant moments and engaging discussions from the 17th Zagreb WordPress Meetup held at Infobip's Alpha Centauri campus.
In Nominis episode 085, we examine how omnichannel strategies can boost online sales. Danijela Živković from Infobip shares insights on aligning digital and physical channels to create a unified customer experience, highlighting the benefits of integrated marketing and customer engagement across platforms.
In Nominis episode 084, we dive into the art of building thriving professional communities. Tin Đudajek, co-founder of Canonical SEO Agency and Zagreb SEO Summit, reveals how strategic online engagement combined with authentic offline events can create lasting connections.
In Nominis episode 083, we explore the transformation journey of agencies navigating the dynamic digital landscape. Nikola Budiša, founder of LM Komunikacije, reveals how embracing adaptability and creative content strategies helped his agency thrive amidst rapid industry changes, demonstrating the critical role agility plays in sustained agency success.
This article unpacks the forces behind the possible web traffic decline, including Google’s strategic pivot to retaining users within its ecosystem, the explosion of AI-generated answers, and the growing complexity of user intent. More importantly, we’ll explore how businesses can adapt to these changes without losing their competitive edge.
The 15th Zagreb WordPress Meetup was anything but your average Monday evening. Held at the Infobip Alpha Centauri campus, the meetup brought together developers, designers, and WordPress enthusiasts for an evening of debates and networking.
In Nominis episode 082, we delve into the power of communication experts in building standout brands. With insights from Maja Čehulić, a seasoned expert hailing from "Grizli komunikacije", this episode highlights the importance of aligning communication with core values to forge lasting connections and drive business success.
From Crisis to Tokens - notes, thoughts & photos from a myriad of local tech events - NeuralabTour 2024