So, yeah, you've been a copywriter for some time now and your client list is getting bigger. Finally, some of your new clients are major businesses or brands. Now's your chance to unfold your creativity, make your work stand out and reach a larger audience. Congratulations! But what happens now? How to actually write copy for big shots?
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Zero clicks - zero problem: Navigating the landscape of shifting web traffic
This article unpacks the forces behind the possible web traffic decline, including Google’s strategic pivot to retaining users within its ecosystem, the explosion of AI-generated answers, and the growing complexity of user intent. More importantly, we’ll explore how businesses can adapt to these changes without losing their competitive edge.
You are reading: Everything everywhere all at once
Offering shoppers a great online experience is paramount. A bad digital environment will harm your conversions, and may damage your brand. It’s important to understand and fulfil user expectations, but also be always thinking about how you can take things further and actually exceed expectations. Here are some of the key things that your digital customers will be expecting to see from you – see whether your brand can excel at all of these in 2017.
Bitcoin made a grand entrance into 2017. with market value highly over 1,000$ per BTC. Last time it’s value was so high, was late 2013.- when the People’s Bank of China approved BTC as a new way of payment. A lot has changed in 3 years. Bitcoin gained wider use on the global scene and all the major companies like Microsoft, WordPress or Steam have integrated BTC as a method of payment. Inevitably, most visible changes have occurred in the sector of e-commerce where the business owners had to adapt to the newly established trend.
First edition in the 2nd season of Lens Curator brings you 5 new excerpts from the world of photography and videography. Read about Panasonic Lumix GH5, Kodak Ektachrome, NYC in infrared, Premiere Pro editing tips and 11 small things to keep in your camera bags.
Business intelligence (BI) tools went mainstream in 2016. Those modern helpers are now capable to visualize all of your eCommerce data and users are starting to take this for granted. If you look at it closely, this “is” a sure sign of BI belonging to the commodity area.
In order to become a member of the Creative Ops Elf Team, one should have a unique set of skills and, of course, qualify on the dreaded 'double N' list. Neuralab Elves happen to excel in design, development and content.
Like any other successful business, Neuralab adapts to new trends and keeps the shop up to date. A fair amount of time is invested in education so that Neuralab Elves can come up with new ideas and tools to actualize them. For instance, to be more efficient on Christmas night, they've devised 'Magic dust' propellant so that Rudolf and the gang have more digital boost. Also, they implemented a new sleigh amortizing system for landing on inaccessible terrain.
It's a myth that Santa and his crew travel only on Christmas night. If you ask them nicely for support at your conference, they will surely come. Heck, this year they even went on a tour! Since the elves are sort of tech freaks and social events butterflies, the reindeer have a lot of mileage under their hoofs.
Seems like WooCommerce releases and new functions got into a higher gear – newly merged development team is reaping the benefits of its parent company – Automattic. Let’s see what’s in store for their new release 2.7 which is scheduled to be out of Beta in February 2017.
December edition of Lens Curator brings you 5 new excerpts from the world of photography and videography. Read about how to shoot music festivals, the ultimate GoPro killer, new features of Adobe Premiere 2017, PhotoScan by Google Photos and how to get people to join your live streams.
Neuralab has joined an exclusive club - Silver WooExperts! Only 17 business worldwide are pride owners of the silver badge. And it’s not for your average Joe. You have to be an ESSE. No, not the gangbanger! You need to have Experience, Savvy, Skill, and Expertise. ESSE.
Every few years new trends occur in technology and therefore, these trends have a direct impact on society as well. Some of the innovations and trends completely change and transform the media and platforms that we use. Some of that innovations partially change current forms and become hybrid forms of existing trends. More importantly, that kind of change is reshaping the way we use and consume media and media content. This year has brought us many novelties and has changed some previous patterns of user behavior in the online sphere. These same changes will have an even greater impact in the year 2017 and will require a certain amount of adaptation and change in marketing and business plans.