Good question to ask every copywriter- Why is humor copy so tough?
Industry secrets. Sans the fluff
Essays
Zero clicks - zero problem: Navigating the landscape of shifting web traffic
This article unpacks the forces behind the possible web traffic decline, including Google’s strategic pivot to retaining users within its ecosystem, the explosion of AI-generated answers, and the growing complexity of user intent. More importantly, we’ll explore how businesses can adapt to these changes without losing their competitive edge.
You are reading: Content Production
VeeMee has been our client for quite some time now. Back in 2017 we recognized the value of their philosophy and decided to back up this startup with building their web platform and supporting their rising ground. Fast forward to 2020 - VeeMee grew into a respectable digital traceability platform in the agricultural and commercial sector where consumers can find out all about the origin of the products they buy.
Information overload is a common thing in the modern world. Data is all around us. Computers, mobile phones and all the other electronic devices are constantly feeding us with facts. If we’re bad at filtering and even blocking information, infobesity can be a real thing. One of the solutions is a digital assistant to help us filter and organize all of the data, and that is the dashboard.
Did you know that for every $1 you spend on email marketing, you can expect an average return of $42? Or that last year, 293.6 billion emails were sent and received each day? Not only that, but this figure is expected to increase to over 347.3 billion daily emails in 2022.!
Designers and developers perform very different tasks when it comes to creating a product. What might seem completely normal and logical from the designer’s point of view might not necessarily mean the same from the developer’s side. This article will outline the key steps that make the handoff process from design to development smoother. It will also cover some common setbacks and their causes.
Create a personal clothing line, monetize the audience or make a specific niche custom product, all of it without having to spend a penny or keep an inventory of your own - what a time to be alive! But like most of the things that sound too good to be true, it probably is.
Content is the key factor that brings users to interact with your brand. Content is king, and eCommerce is no exception. From business plans, general content, and product descriptions, these are the elements that every successful webshop must cover.
Plot twist: We have to stop treating SEO as an addition to our digital strategy but rather as the key ingredient of our business plan. But when did this shift happen and how to manage the seemingly endless process of radical updates Google is putting our SEO strategies down with?
Short text about how non-development books can positively influence developers (and their daily routine)
Our client Pagoda Classics continues to shower us with extra cool video projects. This time we have a privilege to cop and feel an extraordinary vehicle - 1968 Alfa Romeo Giulia SS. The car alone is special, but this exact model is super special. The owner is Nicola Romeo, grandson of the founder of Alfa Romeo! So our little crew went on a trip to magnificent Lago di Como in Italy to shoot both the car and mister Romeo.
Does this new buzzword deserve a place with other, widely known ones? Does it make any sense? Actually, what is it, who is it for? What it has to do with web design? We were at #CXZG conference in Zagreb where there was a lot of talking about customer experience and all of these questions.
Little by little, Mailchimp has upgraded marketing functionalities to its email service, which small businesses did not even dream of wanting and now can have with their newsletter partners. For SMB’s, Mailchimp could become a home run in terms of cost-effective benefits, and the agencies and clients are also looking forward to the changes that will greatly facilitate their work by automating basic administration for campaigns and reporting.