How going green for datacenters is not as benevolent as it sounds. A thesis and anti-thesis form of essay, having in mind the AWS case study.
Industry secrets. Sans the fluff
Essays
Zero clicks - zero problem: Navigating the landscape of shifting web traffic
This article unpacks the forces behind the possible web traffic decline, including Google’s strategic pivot to retaining users within its ecosystem, the explosion of AI-generated answers, and the growing complexity of user intent. More importantly, we’ll explore how businesses can adapt to these changes without losing their competitive edge.
You are reading: Essays
Did you know that for every $1 you spend on email marketing, you can expect an average return of $42? Or that last year, 293.6 billion emails were sent and received each day? Not only that, but this figure is expected to increase to over 347.3 billion daily emails in 2022.!
Analysis includes target market, pricing, product obsolescence and supply chain topics. Target Market and pricing is compiled under one section as it made sense to the overall marketing mix analysis
Venturing into eCommerce projects is objectively challenging for larger enterprises. Most of them have existing layered procedures about stock management, distribution practices and already stretched ERP or CRM systems
In previous articles of the series, we covered the first two crucial steps in launching an online store. We started with selecting the platform and planning the content that a successful webshop must have. Today, we're tackling other technological aspects: which hosting service to purchase and which ready-made theme to install?
Content is the key factor that brings users to interact with your brand. Content is king, and eCommerce is no exception. From business plans, general content, and product descriptions, these are the elements that every successful webshop must cover.
eCommerce is now responsible for around 10% of total consumer spending and that number is increasing each year. Can you guess the market that is doing especially well in the eCommerce space? It is an ever-present beauty industry whose growth is 4 x faster online in comparison with physical beauty stores.
eCommerce designers, gurus and developers have been advising, begging and shouting for a whole decade. They draw graphs, sit in meetings and whisper to clients that eCommerce is just the thing for their business! In the sea of online shopping platforms, one stands out - WooCommerce.
Oversharing problem on the Facebook platform (Facebook, Instagram, Messenger, Whatsapp) is a continuous malady, but what civic sector and especially NGOs like EFF should do about it?
Plot twist: We have to stop treating SEO as an addition to our digital strategy but rather as the key ingredient of our business plan. But when did this shift happen and how to manage the seemingly endless process of radical updates Google is putting our SEO strategies down with?
Couple that codes together stays together. We found a senior and junior developer duo, working remotely from Zagreb and let them debug some field questions for us. They both work from German IT companies, Klaudija being the junior frontend developer, and her fiancé Antonio senior iOS developer. Check out their daily behind-the-scenes routine, dev struggles on job interviews and find out when to use cutting edge modern tools or stick with your good old workflow.
When it comes to e-Commerce, there are a number of UX practices that can undeniably be harmful to the business and should be avoided at all costs. Such as slow loading, confusing navigation, poor filtering and sorting options or lack thereof, missing or hard to find search, weak content, low-quality images, confusing check-out process or any of the dark patterns. However this article is not covering basic practices and fundamentals, rather focusing on some more specific patterns. It aims to find the good in those bad and the ugly patterns, acknowledge the primary idea but find a different solution.