Albert Gajšak is the founder and director of the Croatian startup Circuitmess, which recently delivered almost HRK 10 million worth of goods to the world's largest retail chain, Walmart. The contract is worth HRK 9.64 million or $1.33 million and includes more than 17,500 CircuitMess devices called Chatter.
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Zero clicks - zero problem: Navigating the landscape of shifting web traffic
This article unpacks the forces behind the possible web traffic decline, including Google’s strategic pivot to retaining users within its ecosystem, the explosion of AI-generated answers, and the growing complexity of user intent. More importantly, we’ll explore how businesses can adapt to these changes without losing their competitive edge.
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